Win the searches they win.
Paste a competitor’s product page. See the Google searches it ranks and advertises for, read their ads, and get Google Ads campaigns for your product, ready to import.
Free account · 2 credits to start · No card needed
From their page
to your campaigns.
Their keywords, their ads,
your campaigns.
Everything starts from what the competitor really ranks and advertises for. Nothing is guessed.
The searches they win
The Google searches the page ranks for in positions 1 to 20 and the ones its ads target, each with monthly searches, the average click price and Google’s auction range for a top-of-page ad.
- Organic positions and advertised searches side by side
- Filters for buying intent, their brand and informational searches
- Up to 150 searches per campaign build
hydroflask.com/32-oz-wide-mouth · this page only · United States · English
Keywords
258
Searches per month
575,130
Organic · advertised
208 · 19
Average CPC
$0.67
| Keyword | Searches / mo | Auction range |
|---|---|---|
| 32 ounce water bottle | 9,900 | $0.34–$1.52 |
| 32 oz bottle | 2,900 | $0.36–$4.23 |
| wide mouth water bottle | 1,600 | $0.35–$1.34 |
| 32 oz insulated water bottle | 720 | $0.32–$1.44 |
| 32oz stainless steel water bottle | 720 | $0.30–$1.37 |
| 32 oz thermos | 390 | $0.29–$1.38 |
| wide mouth stainless steel water bottle | 320 | $0.41–$1.35 |
| best 32 oz water bottle | 210 | $0.30–$0.98 |
Real Outrank analysis of hydroflask.com/32-oz-wide-mouth, United States · English, Oct 13, 2026.
What their ads promise
Their current Google ads, loaded from Google’s Ads Transparency Center. Claude reads each one: the headline, the description, the sitelinks, the selling points and which of their searches it targets.
- The selling points they repeat most
- Every ad as it appears on Google
- Your ads are written knowing what theirs say
Their Google ads
30 ads · since Nov 2025 · 19 of these keywords targeted
Real Outrank analysis of hydroflask.com/32-oz-wide-mouth, United States · English, Oct 13, 2026.
Campaigns for your product
Claude groups the searches you picked into tight ad groups and writes the ads for your product, from your page or a few words about it. Bids come from Google’s auction range: careful, balanced or aggressive.
- Every picked search used exactly once
- Daily budget and expected clicks, or fitted to your budget
- A Google Ads Editor file and a keyword list, everything paused
3 · Campaigns
Campaign settings
Bids
Balanced
Middle of Google’s auction range
Daily budget
$101 / day
In total (14 days)
about $1,401
Expected clicks
≈ 1,162
≈ $1.21 per click
32 oz Water Bottle General · Outrank · hydroflask.com
32 ounce water bottle [phrase]max $0.93
32oz water [phrase]max $0.99
water bottle 32 oz [phrase]max $0.86
Real Outrank analysis of hydroflask.com/32-oz-wide-mouth, United States · English, Oct 13, 2026. Ads written for a 32 oz insulated bottle with three lids.
The person on the other end.
Hi, I'm Pat.
...and I had the glorious idea to start building Ecom & Co. If you have a question or even a feature request, just reach out to me. I read and reply to every single message. Hit play to get to know me a bit better.
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Questions, answered
What does Outrank Competitors do?
It shows you the Google searches a competitor wins and turns them into campaigns for you. Enter their page, see the searches it ranks and advertises for with monthly searches and click prices, read their current ads, pick the searches that fit your product, and Claude builds Google Ads campaigns you can import.
Can I see the exact keywords a competitor bids on?
Nobody outside Google can see another advertiser’s keyword list. What you can see is their ads: Google publishes them in its Ads Transparency Center. Outrank Competitors loads those ads, Claude reads each one and lists which of the competitor’s searches it clearly targets.
Should I enter a product page or the whole shop?
Usually the product page that competes with yours: it ranks for the searches buyers use for that product. A homepage on its own mostly ranks for the shop’s name, so for a homepage all pages of the shop are analysed (their top 300 searches).
Do I need a Google Ads account?
Only to run the campaigns. You download them as a file for Google Ads Editor, or as a keyword list for a campaign you already have, and import them into your account. In the Google Ads Editor file everything is paused, so nothing is spent until you switch it on.
Will my ads mention the competitor?
No. Searches for their brand are off by default, and the ads Claude writes never name the competitor. They only use what’s on your page and what you write about your product.
Which countries does it cover?
The United States, the United Kingdom, Canada, Australia, Germany, Austria, Switzerland, France, Spain, Italy and the Netherlands, in their local languages. Money is shown in the market’s currency.
How accurate are the numbers?
Search volumes are monthly averages, CPC is what advertisers paid per click on average, and the auction range is Google’s estimate of a top-of-page bid. Treat them as a solid guide, not a promise. Rankings come from a large database of Google results; for very small shops and markets it can miss searches, which is why their brand searches are added from Google’s own data.
What does it cost?
Creating an account is free and comes with 2 credits, no card needed. After that you top up credits when you need them. There’s no subscription and credits never expire.
Their searches.
Your ads.
Paste a competitor’s page and get the searches they win, the ads they run and campaigns for your product.